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Latina Institute End-of-Year Ads
Latina Institute End-of-Year Ads
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Project Summary
The National Latina Institute for Reproductive Justice fights for equal access to reproductive health for Latina/x communities. They transform lives by building an activist base, shaping policies, and shifting culture.
Organization's Mission
Wingo produced the Latina Institute’s end of year campaign with the theme “Building Power to Continue the Fight!” The campaign included a digital ad campaign that ran on Meta. As a result, we achieved a click-through rate 333% above industry average and drove over 7,400 users to the end of year giving landing page.
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